Posts Tagged ‘companies’

4 Keys to a Successful Sustainability Strategy

By Mindy S Lubber*
Consider these morsels from last week’s Wall Street Journal: “By 2050, there could be two billion cars on the road — twice as many as there are today.”
“Energy demand is expected to be 35 percent higher in 2030 than in 2005.” “Pollution of drinking water is Americans’ No. 1 environmental concern.”
If you’re [...]

How to Get the Most of Sustainable CSR Communication

Successful businesses are those that plan for long-term, sustainable development, taking into account the social and environmental impacts of their activities.
This means considering the effect of every part of your business on the environment and society. Simply put, your business should have minimal negative effect on the wider world.
Taking a sustainable approach will typically be [...]

Eco-labeling vs. Greenmuting: What’s Right for You?

By Peter Korchnak*
A while ago someone asked me whether my business card was printed on recycled paper. Yes, it is, I replied.
Why, then, the response went, is there nowhere on my card a corresponding symbol to be seen?
And, what if, when deciding whether to keep the card or do business with my company, a prospect [...]

Sustainability or Social Responsibility — What’s in a Name?

By Robert Pojasek*
So, what’s in a name? There seems to be an endless battle over whether sustainability is merely a component of (corporate) social responsibility or whether social responsibility is simply one of the so-called bottom lines in sustainability’s triple bottom line (TBL).
It is not really a battle since neither side will even recognize the [...]

Nobel Laureate to Keynote at Africa’s Premier Green Business Summit

Dr Rajendra K. Pachauri, chairman of the Nobel Peace Prize-winning Intergovernmental Panel for Climate Change (IPCC) will keynote at the inaugural Green Business Africa Summit & Expo 2010 (GBASE02010), an event that will bring to the mainstream issues around sustainability in the business environment as well as green corporate social responsibility (CSR) in Africa.
“Dr Pachauri [...]